AI professor and experienced SaaS scaleup CTO join on their journey to map the world’s expertise

Written by Sam Mapungwana, Associate Director of Marketing, 9 August 2019 – an AI-driven expert network connecting organisations with precision-matched expert insight to help them make more informed decisions – has established an advisory board for its growing primary insights business. announced this week that Ave Wrigley, an experienced CTO, and Professor Yang Zhang an adept Professor of AI – both with over 20 years' experience in their respective fields – have been appointed to guide the organisation towards continued growth. Their experience and technical insight will be highly valuable in supporting in their mission to become the world's leading platform for businesses to gain the primary insights they need. board members join the co-founders

From left to right: Dave Holden-White – Co-Founder, newly appointed advisory board members Professor Yang Zhang and Ave Wrigley, Hari Jackson – CTO, and Graham Mills – Co-Founder. was co-founded by managing directors Dave Holden-White and Graham Mills to transform how organisations identify and get insight from experts. The development team led by Hari Jackson – CTO – has created an AI-driven technology that trawls trillions of public online data points to map the world's expertise. To help organisations make more informed decisions connects businesses with key opinion leaders, enabling them to gain primary insight. Having experienced tremendous growth since its inception, has sought the technical know-how of Wrigley and Zhang to continue this trajectory.

As an experienced CTO, Wrigley has led technology departments across various specialities and has been successful at helping companies grow. At TagMan he was involved in the development of a leading SaaS digital marketing platform and helped scale the company from founder stage to acquisition. This is what Wrigley had to say when asked why he decided to join's advisory board:

"I was drawn to because they have an innovative technology solution to a real industry problem, and the team in place to deliver on it. There's a gap in the expert network market for them to be true disruptors. I'm looking forward to helping the tech team deliver a quality product that meets customers' needs and working with a company that's got a bright future."

Joining Wrigley on the advisory board is Professor Zhang, a seasoned AI chief scientist. Zhang heads up 96Boards which is responsible for the creation and promotion of a set of SoC-independent open platform specifications with members and partners all over the world, ranging from mobile, embedded computing, IoT, AI, automotive and enterprise computing. He's also co-founded several organisations, including the Autoware Foundation which supports open-source projects enabling self-driving mobility.

"I'm delighted to join as an advisor.'s AI technology is at the cutting-edge of machine learning," commented Zhang. "By advising the company on the latest technologies, the aim is to bolster their AI solution to map global expertise even more precisely, rapidly and effectively," he added.

Dave Holden-White, Co-Founder and Managing Director, concluded: 

"These key advisors bring a wealth of experience to the company. It's wonderful to have them on board. Their combined experience will help us in structuring our technology stack and team. It’ll also guide us in developing quality technology that gets to market efficiently and retains our position as the first truly deep-tech, AI-driven expert network."


About is an AI-driven expert network connecting organisations with precision-matched expert insight to help them make more informed decisions. They've developed an AI technology that trawls trillions of publicly available online data points to map the world's expertise and deliver primary insight more precisely than traditional expert networks.


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